Monday, April 27, 2009

Newspaper circulation falls -- even more

Just when you think things couldn't possibly get worse for the newspaper industry ... things get worse.

The latest circulation figures just came in, and they are ugly. Of the top twenty-five daily papers, only the Wall Street Journal had an increase (less than 1%). Many of the others had double digit decreases -- the New York Post was down more than 20%, and New York Daily News, Houston Chronicle, SF Chronicle, Boston Globe, Philadelphia Inquirer, Cleveland Plain Dealer, Newark Star-Ledger, St. Petrsburg Times, Portland Oregonian, and Atlanta Journal-Constitution were each down between ten and twenty percent. Overall:
... for 395 newspapers reporting this spring, daily circulation fell 7% to 34,439,713 copies, compared with the same March period in 2008. On Sunday, for 557 newspapers, circulation was down 5.3% to 42,082,707.
Well, at least things can't get any worse than this. Right?

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