GM: More local, fewer incentives

General Motors' new VP-Sales, Brent Dewar, on the job for a week, laid out some of the troubled company's plans:

• Combine dealerships: Group Pontiac/Buick/GMC and Cadillac/Hummer/Saab for more efficiency.
• Advertise the brands.
• Cut incentives.
• Focus on local advertising in key markets, which presumably will mean funneling more spending through dealer groups.