For starters, the store is only one level and 122,000 square feet - smaller than a typical store - making it easier to shop, she said.In terms of size and the single-story layout, Macy's seems to be taking a cue from Kohl's. Additional stores of this type are coming soon to Texas, Idaho, and Montana.
It's also designed with four entryways and extra-large dressing rooms featuring waiting areas with televisions. The store also features price-checking stations where customers can scan merchandise.
I'm not bullish on the department store channel, but it's good to see them still trying to find something that works.
No comments:
Post a Comment